Fanatics Fest – Soccer Liberty

When attendees walk into a convention hall, brands have just a few seconds to capture their attention. That's why more event organizers and exhibitors are turning to giant custom inflatables to create unforgettable first impressions.

At Fanatics Fest 2026, Bigger Than Life partnered with Freeman to produce a 32-foot-tall Statue of Liberty reimagined as a soccer player, suspended high above the Javits Center scoring a goal. Building on the success of the 32-foot basketball-themed Statue of Liberty we created for the previous year's event. These bigger than life installations became instant landmarks—appearing throughout attendee photos, videos, media coverage, and social media feeds.

Giant inflatables do more than decorate a venue—they become destination pieces. They help attendees navigate massive event spaces, create highly shareable photo opportunities, reinforce event themes, and generate organic exposure that extends well beyond the convention floor.

Whether it's a trade show, fan convention, product launch, esports tournament, or brand activation, custom inflatables deliver the scale, visual impact, and memorability that traditional signage simply can't match.

If you're looking to create an event attendees will remember—and share—think bigger.