Dude Wipes
If your goal is to stop traffic on a trade show floor, a giant 16-foot custom inflatable is guaranteed to grab attention. When experiential marketing agency Coffee n’ Clothes approached our team with a bold concept for their client Dude Wipes at Natural Products Expo West 2025, we were all in. The result: a larger-than-life inflatable brand activation that turned heads, drove foot traffic, and created unforgettable engagement.
Our team didn’t just design an eye-catching inflatable—we engineered a fully functional inflatable event structure. The oversized “posterior” served as the exit point for attendees after they walked through an immersive visual tunnel experience, emerging between the legs of the inflatable. This clever use of form and function transformed the installation into both a memorable photo moment and an effective crowd-flow solution.
The 16-foot inflatable structure was fully inflated and professionally rigged for safety in under an hour and required zero maintenance or touch-ups throughout the three-day trade show. Built with durability and reusability in mind, the inflatable can easily be redeployed at future events, maximizing long-term value for brands and agencies alike.
Standing out at a trade show often means thinking bigger—and that’s exactly what we do. With more than 40 years of experience designing and producing custom giant event inflatables, the team at Bigger Than Life helps brands and experiential agencies create bold, high-impact activations that attendees won’t forget.
Let’s make your next trade show experience bigger, bolder, and impossible to ignore.
